Effective E-Mail: Writing for Results, Managing the Overload

E-mail is more important every day as a means of business communication. It is fast and convenient but often backfires or misses the mark.  In this powerful half-day program, you will learn critical writing skills, tips, and techniques necessary for effective, professional e-mail. 

Code: COM499,  CEUs: 0.35, UoP: Combinable

Length:  One 4-hour session

Instructor:  McDonald

Who should attend: Anyone who uses e-mail regularly and would like to increase e-mail effectiveness.

Benefits:

• Clear, concise, error-free messages.

• Messages that achieve their intended goal--the first time!

• A professional image for you and your organization.

Learning Outcomes:

By the end of this program, you will be able to:

• Know when to use e-mail.

• Create e-mail messages that get the results you want.

• Explain the different elements of an e-mail and how best to use them.

• Format your message to motivate people to read it.

• Explain what is appropriate for e-mail and what is not.

• List key rules of e-mail etiquette.

• Understand legal issues related to electronic communication.

Program Outline:

1. An E-Mail Overview

   1. A Brief History of E-Mail

   2. Advantages and Disadvantages of E-Mail

   3. E-Mail Etiquette

   4. Legal Issues

2. Setting the Tone

3. Message Contents

   1. Know your Audience

   2. Determine the Purpose

   3. Consider the Medium

4. Organizing Your E-Mail

   1. Using an Inverted Pyramid

   2. One-Screen Writing

5. The Key Elements of an E-Mail

6. Replying: Key Do's and Don'ts

7. Forwarding: Key Do's and Don'ts

8. Formatting E-Mail: Key Do's and Don'ts

Appendix A:  Using E-mail as a Management Tool--Key Tips and Techniques

BRING THIS TRAINING TO YOUR SITE!

Any AGTS class can be customized and brought on-site to your organization.

For more information on this option call 480-967-7544, x3 (800-970-1270, x3 outside the Phoenix Metro area) or email Custom Training Specialist.

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