Creating and Communicating Vision

A Core Leadership Competency

Class Summary

LDR267 .6
One 8-hour session

Executives, managers, and other who are responsible for establishing and communicating vision for the organization, department or unit.

Whether you are a CEO or a team leader, if you are responsible for setting the course of your organization or unit, your success will depend on your ability to create, communicate, and engage a followership for your vision.

  • Greater alignment around a common vision.
  • Less resistance to change and change initiatives.
  • Rapid goal achievement and greater productivity.
  • Higher morale and greater employee satisfaction.

By the end of this program, you will be able to:

  • Define vision and the visioning process.
  • Explain the importance of a clear vision to effective change management.
  • Practice the steps in the visioning process and develop vivid short and long term visions.
  • Describe specific ways a vision ca be communicated to employees for maximum effectiveness.
  • Outline ways to build buy-in for the vision.
  • Identify specific actions that should be taken in orienting, hiring, training, promoting, evaluating, rewarding, and confronting employees to reinforce the vision.

I. What is visioning and the visioning process?

II. Why is vision important to developing an empowered and self-managing workforce? (And why is empowerment and self-management important to organizational success?)

III. What questions help in the development of clear day-to-day and long term vision?

IV. How can the vision be communicated so it becomes a living part of everyday action and decision-making?

V. How do you get people to buy-in to the vision?

VI. How can vision be woven into hiring, ordering, training, rewarding, promoting, and confronting employees?